SharafDG has a loyal customer base in the middle-east who associate the brand with their stores. They were looking to leverage this into the online World where they could provide a familiar shopping environment with an easy 'Search and Discovery' option.
The solution virtualized Times Square Center store of SharafDG in Dubai and provided the virtual shopping experience on the desktops and mobiles through the SharafDG app. The solution enabled customers to shop for products from the convenience of their homes in an in-store virtual envrionment.
increase in customer engagement